Natalie Shores

Chief Operating Officer

Before joining the Trinity team, Natalie Shores spent most of her career supporting start-up teams and growing companies. In her role as Chief Operating Officer, Natalie leads the executive team and integrates the numerous day to day functions of the business. Previously, Natalie worked at VersaBuilt where she managed the finance at administrative functions of the robotics company. Natalie has also worked with other tech companies including WhiteCloud Analytics, CradlePoint, Microsoft and ProClarity Corporation.

Natalie earned a BBA, Accountancy, at Boise State University and also holds an MBA degree. Natalie is passionate about the Trinity culture and helping team members grow their mastery and leadership skills. Outside of work, Natalie enjoys serving youth organizations such as the Boy Scouts, High school marching and pep band, and the Children’s Home Society. She also enjoys puzzling, reading – currently historical fiction, and walking with her kids and dogs.

Cameron Eisenman

President

You could say that Trinity is in Cameron’s blood. Having grown up around the company, Cameron worked in various capacities for Trinity over the years — including building and fabrication, manufacturing, and managing the finance, sales, and service departments. After taking some time to pursue other opportunities — including starting two CrossFit gyms — Cameron purchased Trinity and is now president of the company.

Ashton Edwards

VP of Finance

Having performed accounting and finance responsibilities in industries ranging from construction to fintech to large-scale manufacturing, Ashton Edwards brings with him a well-rounded knowledge base to Trinity. In his role as VP of Finance, Ashton leads the accounting and finance team, as well as assists teams throughout the company in making decisions based on analytics and data. Previous to his time at Trinity, Ashton worked for companies such as Highland Homes, Clearwater Analytics, and Koch Industries.

Ashton earned a BS, in Accountancy, at Utah State University and a Master of Accountancy (MAcc) degree from Southern Utah University. Outside of work, Ashton spends as much time with his growing family as possible. He also enjoys distance running, playing guitar, skiing, and volunteering for his church.

Don Bush

VP of Sales and Marketing

An experienced marketing and sales leader, Don has served in executive leadership roles for companies in various industries, including consumer goods, technology hardware, software, and consulting services.

Working closely with sales and marketing to create a better alignment of strategies for optimal revenue growth in all channels has been the driving force behind Don’s success for more than 25 years. This philosophy has led to rapid growth, brand recognition, thought leadership, and award-winning programs for some of the world’s best-known brands, such as Chargebacks911, Citi, HP, IBM, Kodak, Kount, Motorola, and Weyerhaeuser.

With a background including owner/partner in two top technology marketing agencies leading several successful product launches and marketing programs for dozens of companies around the world. Don has a passion for teaching and co-authored numerous educational seminar series in the process.

Don attended Brigham Young University studying Business and minoring in Military History. He also competed in the Decathlon and has been a lifelong fitness enthusiast. When not at work, Don spends time with Ruthie, his wife of 38 years, their eight children, and eight grandchildren.

Angie Sharp

VP of Engineering

Having held roles throughout large and small electronics manufacturing companies, Angie comes to us with a breadth of experience across multiple departments. In her role of VP of Engineering, Angie leads the engineering team and assists teams throughout the company with project management. Prior to joining Trinity, Angie worked for companies such as Plexus, Western Electronics, ECCO Safety Group and Truck-Lite.

Angie holds a BS in Business from Boise State University and an MBA. Outside of work Angie enjoys spending time with family and friends, being in the Idaho outdoors and traveling.

Greg Newberry

VP of Equipment Finance

Greg Newberry started his professional career with Key Bank in 1989. In his nearly quarter-of-a-century financing career Greg has worked for small and large banks structuring loans and leases as a Senior VP of Commercial Lending. He has his Finance degree from Idaho State and also completed Western Ag Credit School and Pacific Coast Banking School.
Growing up in Aberdeen, Idaho his first job was in agriculture. That combined with his career experience in finance, Greg is keenly aware that understanding the client’s needs are critical for a successful loan or lease structure. It is Greg’s goal to develop the most client-centric financing possible, maximizing the client experience when funding with Trinity Capital.
When not at work, Greg enjoys his family, fishing, and hunting.

Lauren Bedal

VP of Human Resources

In her role as Vice President of Human Resources, Lauren Bedal leads the human resources, administrative and IT teams, and collaborates closely with all departments to solve complex issues and discover opportunities for improvement. Lauren is passionate about, and feels a great sense of fulfillment from supporting the people of Trinity and engaging with team members on a daily basis.

Lauren earned a BS, in Psychology, at the University of Oregon.
Outside of work, Lauren enjoys spending time in nature, volunteering in her community, traveling the globe and spending quality time with close family and friends

Michael Jensen

VP of Product

Michael is a US Air Force Veteran that served in aviation maintenance for more than 20 years. After the military, Michael found his niche in manufacturing leadership working first in stage weight systems manufacturing before moving into custom fire truck manufacturing.

While serving, Michael achieved two Associate Degrees related to aviation, then attended Boise State University after retirement to focus on a BAS in Leadership and Human Relations. He is an avid scuba diver and instructor that enjoys traveling the world with his family.

Marshall Thompson

VP of Operations

Marshall Thompson has worked at the intersection of trades and technology in a variety of industries including military service, forestry, and public utilities. His valuable perspective on team leadership and the appropriate use of technology in industrial settings are what brought him to Trinity. Previous to his time at Trinity, Marshall worked as the leader of Idaho’s largest drinking water utility.

Marshall earned undergraduate degrees in geography and earth science from Central Washington University, as well as a graduate-level certification in Construction Management and Masters of Engineering and Technology Management from Washington State University.

Marshall is a committed volunteer for the Big Fish Foundation and its work supporting military veterans. He does his best to stay fit and ready for whatever they do next.